essential guide to popcorn fundraising 2

Your Essential Guide to Popcorn Fundraising

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Popcorn Fundraiser Tips

When it comes to fundraisers, popcorn simply takes the day. You don’t have to spend anything to run a gourmet popcorn fundraiser plus popped corn is very popular. The best part is that you can really make a lot of money if done the right way. In this guide to popcorn fundraising, we will take you through the essentials of running a successful popcorn fundraiser. You will find out –

  1. Benefits of popcorn fundraising
  2. How to get popcorn orders
  3. Fundraising smart
  4. Creating a buzz about your fundraiser

Popcorn is widely enjoyed by a lot of people as a snack. This is why we love to raise money selling popcorn. First of all it has an awesome taste. Additionally, it has the power to attract virtually anyone from miles away with a pleasant aroma! Finally, it is can be a healthy snack when compared to many others.

So where can you organize a popcorn fundraiser?  It is only limited by your imagination. For instance, you could sell popcorn at school sporting events. Furthermore,  you can simply sell it at your weekly bingo night. This is one snack that people will always buy.


So  you are thinking about setting up a popcorn fundraiser. Before getting started it is important to consider everything that has to do with planning your event. The first step is deciding how you want to run your fundraiser. Pre-popped, brochure order popcorn is 100% the least risky, most profitable option on the table. But are there any other benefits that come with organizing a popcorn fundraiser using our brochures? Check out some benefits that come with using pre-popped popcorn.

  • They are far less stressful than if you had to pop the corn yourself.
  • You do not have to spend ANY MONEY AT ALL to start!
  • There is no need to purchase the ingredients or equipment. This is because we take care of the physical product on our end, all you need to do is sell.
  • Popcorn is very popular.
  • Buying popcorn is not such a big deal for supporters.
  • Popcorn fundraisers provide you with an inexpensive venue to get the help that you need.
  • Popcorn is actually very healthy for your body.
  • It is one of the best ways to generate huge amounts of money since it costs as little as $7 to start.

More About Your Essential Guide to Popcorn Fundraising

Easy popcorn pleasures fundraising brochure

Selling pre popped popcorn via brochures is hands down, bar none, the most effective method to run a popcorn fundraiser. You can take your brochures to an event, your school or church, or even go door to door in your community. We also encourage you  to compete to see who can sell the most popcorn from your team or troop. Your supporters will feel good about not only eating a tasty snack but supporting your cause at the same time.

All that a supporter has to do is pick their favorite flavor. Can you see how this is a win-win situation for everyone involved?

Fundraisers that are based on themes are very popular in schools. Popcorn fundraisers are loved by children and sports teams. You can decide to select from a wide range of themes which include soccer or Music, Football and Baseball, or any other cause you are hoping to raise money for. Going along with this innovative idea will fill your fundraiser with lots of creativity. This can help you have fun while raising money with your popcorn fundraiser.


Popcorn brochures can save you a lot of time and money when you are trying to raise funds for your team or organization. They will save you the hassle of having to make popcorn or buying a table for a local event. All you will need to do is show the brochure to your friends, relatives, neighbors, or anyone you think might enjoy eating delicious popcorn while supporting your cause.

Think about how much easier this is than worrying about buying bags, butter/salt, and a popcorn maker etc. All you will need to do is simply pass out your brochures. After that, all your customers have to do is pick their favorite flavors and how much they want. Finally, the next thing you know you will have all of the money you need. It really is that simple!

chSome of our popcorn flavors include:

  • Spicy Chicago-style Popcorn: Sweet caramel corn mixed with gourmet cheese popcorn and spicy blazing popcorn for those who like it hot.
  • Dark Chocolate Sea Salt Caramel Corn: Decadent dark chocolate dripped over buttery caramel corn and topped with sea salt.
  • Gourmet Caramel Corn: Gourmet caramel popcorn handmade with real creamery butter the old fashioned way.
  • Caramel Apple Corn: For this flavor we added apple bits and cinnamon in our gourmet caramel popcorn for a delicious combination of flavor.
  • Hokey Pokey with Chocolate: This popcorn is simply amazing. Here we have caramel corn, almonds, cashews and pecans all covered with sweet and delicious milk chocolate.
  • Chicago-Style Popcorn: Savory cheese popcorn added to our regular gourmet caramel corn for the ultimate sweet and salty flavor.
  • Caramel Corn with Chocolate: Silky smooth milk chocolate drizzled over our delicious caramel corn.
  • Original Hokey Pokey: Our original hokey pokey is gourmet caramel corn with cashews, almonds, pecans and real butter – pure perfection when it comes to caramel corn.


Do you have a plan to organize a series of popcorn fundraising events? Are you just planning a one-time fundraiser? Either way, popcorn fund-raisers can provide you with a very effective way of raising funds to support a cause. You must realize that your level of success is influenced by the people that you work with. One of the best ways to generate outstanding results is to create a buzz while planning for the fundraiser. This puts you at an advantage instead of putting it off for later. Building excitement around the event is very vital. Reach out to past customers and supporters. Furthermore, reach out to anyone else who does not know about your event. Follow the tips below –

successful daycare fundraisers

Get your volunteers early

It is very important to organize your volunteers as early as possible. This way you can all brainstorm how you’re going to sell popcorn, plan you fundraising dates, as well as get an idea of exactly how many brochures you will need for your fundraising endeavors. Once you have all of your goals written down and everyone is on the same page, you will be in the perfect position to launch a successful fundraiser. You may even have a few bags of popcorn presold!

Organize a Kick-off Party

A party is one of the best ways to build excitement around your popcorn fundraising event. Organize a big party while your plan is still in the early stages. A good idea would be to organize an event where all of your volunteers, team mates, and friends can sell popcorn to an excited audience of supporters. This can help to create excitement and make your team look forward to future popcorn fundraisers with you, as well as making you a ton of money to help you reach your goals.

Make good use of social media channels

Social media is actually the most effective marketing tool that you can make use of. The best part about social media marketing is that it is absolutely free. You can use social media to promote your event locally to everyone in your area. Many of your supporters will share your content to help spread the word and do a lot of your marketing for you. Another method you can use is to come up with a hashtag and get everyone supporting your cause. So be sure to make use of your popcorn fundraising hashtag on social media pages. The goal is for you to trend the hashtag. This should be done early enough at least a couple of weeks before the popcorn fundraiser. Encourage as many people as you can to make use of their social media pages to create buzz around your fundraiser.

Get your past supporters involved

If you have ever held a previous popcorn fundraiser, or even any type of fundraising event, you definitely had supporters around you. These people will most likely be interested if you are planning a new popcorn fundraising event. You can send them emails early enough in order to inform them about your plans. The emails that you send out can be a perfect channel for you to let them know about how you intend to involve them and how they can be of help to you.

You can also ask them to spread the word to their family and friends. Word of mouth is an incredible tool to help you grow your event. Ensure that you continue to keep in touch with your supporters all around the year. A great idea would be to share news and pictures of the fundraising event results with them. Whatever cause your popcorn fundraiser was organized to support in the past, you can share reports and media to your donors, volunteers and supporters. This will help you to build up the level of support and excitement for the new popcorn fundraiser being planned.


For you to be able to hold a successful popcorn fundraiser, it can only be possible when you know how to measure success. What indicators would you look to as a way of determining the success level of your fund-raising event? The best way to determine what you would categorize as success is to first begin by creating goals.

The world today is mostly full of projects that are based on goals. This is not any different when it comes to popcorn fundraisers. The standard technique for setting your objectives for any project is using SMART goals.

What are SMART goals?

Each letter in the word SMART stands for something unique to your success. For instance, the S stands for Specific, M for Measurable, A for Attainable, R for Relevant, and T for Time-Bound.

How does this help you raise money?

Every letter stands for your goal requirements. Let us assume that you wish to raise twice the funds gotten from your last popcorn fundraising event. You need to make sure that your goal is in line with the SMART procedure. This will help you to easily measure whether you were successful or not after your event.

Don’t fall in this fundraising goal trap!

Specific goals are your friend and abstract goals are your enemy.

For instance, here are two abstract goals you want to avoid:

  • We want to raise LOTS OF MONEY.
  • We want to raise MORE money than last year.

What is the solution?  The solution is part of our Guide to Popcorn Fundraising

4 easy steps to popcorn fundraising smart goals with

Try your best possible to ensure that your goal is specific. What does that mean?

  • Firstly, it can be measured.
  • Secondly, it is attainable.
  • Thirdly, it  has relevance.
  • And  finally, it is time-bound.

This means that your goal can be stated thus – increase the number of funds raised by the end of the fundraiser by at least 30% from our last fundraising event.

You probably already know how much money you raised with last years popcorn fundraiser, don’t you? This makes it easier for you to keep track of where you are with your current popcorn fundraiser. It will help you determine if you were able to achieve your goal or not. Adequately measuring your goal implies that you need to have a particular amount of money that you need to realize. Using a fundraising thermometer is a great way to do this. Furthermore, you can get help from a member of your team to help you track the progress. Ensure that you stay informed about your level of progress towards achieving your goal.

Meeting your Goals and Learn About  Your Essential Guide to Popcorn Fundraising

A big challenge when it comes to setting your goals is being able to set attainable goals. One strategy that can help you to set an attainable goal for your popcorn fundraising event is to determine what you consider to be realistic for the cause. In case this is the first time that you are organizing a popcorn fundraiser, it wouldn’t hurt to carry out some research to get valuable insights into the realistic goals set by other popcorn fundraisers. Any popcorn fundraising goals that do not really have any relevance to your cause can be ignored. Take your supporters into consideration and try to analyze who benefits from the fundraising. You can use this information to come up with attainable goals.

If your event has no deadline, then, it means that there are no boundaries for your popcorn fundraising goal. Your goals should be created in such a way that they are time-bound. Each goal should have both a start and end date. Ensure that you create sufficient time within which these goals can be attained. However, make sure that your goals are not over-timed so that they do not get lost.

For you to effectively meet the criteria of SMART goals, use the following points outlined below:

  • Specific – Do you have an ultimate goal, and what exactly is it?
  • Measurable – In what ways will you determine whether that goal has been met?
  • Attainable – In relation to your previous popcorn fundraising, is your new goal realistic?
  • Relevant – In what way will this goal positively impact the fundraising mission?
  • Time-bound – When does this goal officially begin and end?

In closing, to get started fundraising for your event all you have to do is request our brochure and you can be selling in days. We want to help you succeed. You will find it easy to reach your goals with our popcorn fundraising brochure. Finally, why not request your very own popcorn fundraising kit today? It’s free and we would be happy to send it out to you immediately.